Since 1991, helping India's
fashion factories visualize,
craft and enable what
they make.
From a single specialist line in 1991 to twelve engineered solutions and five locations on India's manufacturing belts.
A business built on
relationships,
not catalogues.
It started in 1991, when Kumar & Kumar Associates began working with Raman Boards on the insole and thermoplastic-sheet problem facing North Indian factories — material that broke too easily, ran inconsistently, and was impossible to source on time. We solved that line, then the next one, building direct working relationships with each specialist along the way.
In 2000 we established Avon Trading Co. and went directly to the European bench — engineering the production answers Indian factories could not build locally. Italian rubber for soles. Austrian shankboards. Italian toe puffs. Italian thermo systems. The automated machines to apply them. In 2013 the work was formalised as Instyle Overseas LLP — and the same factories still take our calls.
Since 1991 we have supplied more than 4,000 Indian factories — over a thousand of them buying from us today — across twelve engineered lines. Our offices sit in the cities where shoes and bags are actually made — Gurgaon, Delhi, Agra, Kanpur — close enough to walk a working sample onto a customer's line.
— What we built in 1991
was the production answer.
What we build in 2026 is
the same — engineered,
installed, and still on the
floor when you call.
The timeline.
1991 — today.
Every year a longer bench. The dates a Delhi factory floor remembers, more than a brochure does.
Where it began — and the relationships still in play today.
Kumar & Kumar Associates founded.
The first specialist partnership — Raman Boards, insoles and thermoplastic sheets for the regional factories. The relationship that taught us how production actually works on a factory floor.
Avon Trading Co. established.
Direct relationships with European specialists open up. Rubber sheets from Davos. Shankboards from Merckens. Ecological adhesives. The first automated sock-gluing machines arrive in India.
Instyle Overseas LLP launched.
The work is formalised under one name. RIMCore reinforcements brought to India for leather goods; Trinity reinforcement tapes added for the footwear and leather belt. The portfolio crosses ten solution lines.
Sustainability & the shipping problem.
Water-based PU systems become the standard. Anti-mould and RFID protection added for the export trade. Five locations, four manufacturing belts.
Twelve solutions. One team.
Same family. Same European bench. A new generation of designers learning where the production answers actually come from — and the team that builds them on the floor.
not on a promise.
By the numbers.
What thirty-five years looks like.
Quietly accumulated. Not a single one of them an aspiration.
Continuously engineering since 1991 — across two generations of Indian manufacturing.
Footwear and leather-goods makers across the country, from family workshops to export factories — over a thousand of them buying from us today.
From sock-gluing to anti-mould — the complete production stack a fashion factory runs, engineered as one system.
Gurgaon HQ · Delhi · Delhi warehouse · Agra · Kanpur — close to where production happens.
A specialist
bench, not a
catalogue.
A house keeps the keys to one bench. We keep the keys to twelve — the specialists who engineer each solution, and the team in India who installs and runs it on your floor.
Working on something
specific?
Tell us what you're making and we'll spec the right solution within one working day.
Talk to us →